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NEWS
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Explore CURA Events' news updated on corporate event strategies, best practices, and stay ahead with updates on upcoming conferences and emerging trends.


Turn Event Leads into Revenue
The real ROI from events starts after the lights dim—without follow-up, even your hottest leads will quickly cool off.

Barbara Hutniak
Apr 82 min read


Effective Event Strategies for Solution Providers
Solution providers maximize events with strategic planning, brand building, partnerships & lead generation to drive growth & ROI.

Barbara Hutniak
Mar 112 min read


Solution Providers: Establishing Thought Leadership
Solution providers who prioritize thought leadership in 2025 will stand out, build credibility, and become sought-after industry voices.

Barbara Hutniak
Feb 103 min read


Aligning Sponsorship Goals with Conference Categories
Selecting events that align with your goals and tailoring your sponsorship strategy to resonate with the conference’s theme and audience.

Barbara Hutniak
Jan 273 min read


What Attendees Want from Conference Sponsors in 2025
As the conference sponsorship landscape evolves, so do attendee expectations. In 2025, human interaction takes center stage.

Barbara Hutniak
Jan 132 min read


Crafting Lasting Impressions | Experiential Engagement
Say goodbye to generic giveaways. Create experiential gifts that engage the senses, reflect your brand, and leave clients wanting more.

Barbara Hutniak
Dec 4, 20242 min read


Time is Now: NRF Retail's Big Show
As we approach the end of 2024 and finalize our marketing and event budgets for 2025, the time is now to get involved with NRF Retail’s Big.

Barbara Hutniak
Oct 21, 20243 min read


Finish Strong: Maximize Q4 Event Opportunities
This is a critical time to finish strong, maximize Q4 event opportunities, and solidify client relationships.

Barbara Hutniak
Oct 1, 20242 min read
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