Barbara Hutniak, founder of CURA Events gives helpful advice to solution providers as they define their event strategy for conferences, private dinners or prospect & client gatherings. In order to deliver measurable growth, a clear plan including goals and expectations is needed.

Solution providers who prioritize thought leadership in 2025 will stand out, build credibility, and become sought-after industry voices.

As the conference sponsorship landscape evolves, so do attendee expectations. In 2025, human interaction takes center stage.

As we approach the end of 2024 and finalize our marketing and event budgets for 2025, the time is now to get involved with NRF Retail’s Big.