There’s no better marketing than a trusted recommendation. Whether it’s at a private dinner, a conference session, or a networking event, word of mouth and peer connections are some of the most powerful ways to grow your business. This is where brand ambassadors — your clients, partners, and employees — become a key part of your event strategy.

Why are exclusive events on every solution provider’s radar right now? Because they create space to connect on a more authentic level and build relationships beyond the sales pitch. While conferences are great for visibility, they can be noisy, crowded, and full of competing sponsors and side events. So how do you actually connect with the people who matter? Continue reading to hear more from CURA Events Founder, Barbara Hutniak.

When attending an event or conference, one of the biggest challenges is attracting. Swag and ethical gifts can leave a lasting impression.

With eTail Canada just around the corner, this is your final chance to get involved. Interested in securing a sponsorship or attending?